Burt’s Bees Re-Brand

For this project, I was tasked with creating a complete rebrand for any product I felt could benefit from a refreshed look and style. I chose Burt’s Bees and developed an elevated concept called B, a bougie yet natural bee salve brand. The design balances a more refined aesthetic with hand-illustrated elements to maintain the brand’s connection to nature.

Applications Used: Adobe Dimensions, Photoshop, Procreate, and Adobe Illustrator

Four cylindrical bottles with beige and pink caps, labeled 'bee salve,' lying on a white surface. The labels mention ingredients like aloe, honey, lavender, and rose, with the slogan 'As simple as it gets.'